Monday, February 11, 2008

Google's Android, What does it mean for the Cell Phone Industry

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A prototype of Google's Android operating system for cell phones was shown off at a recent trade show in Spain. Many expect Android to be the iPhone killer especially CDMA carriers who have seen customers defecting to AT&T to get an iPhone. Selling the Mobile phone operating system to cell phone manufacturers and cell carriers will give Google a revenue source from an actual product instead of advertising.

Those who should shake in their boots are Microsoft whose Windows Mobile operating system hasn't exactly the mobile world on fire and Palm the PDA pioneer turned fledgling smartphone maker whose best days are long past. Both companies are getting new competition from a new offering that is cheaper and has more capabilities.

Unlikely unaffected will be Research in Motion because Blackberry is so very entrenched in the corporate world and in the halls of power their users are so loyal they won't even consider switching to something else.

So where does this leave Apple, Android promises to bring iPhone type capabilities to phones made by other companies on all cell phone carriers. The fanboys who are replicating faster than tribbles will always carry iPhones.

We have so far since the days of the StarTac 3000 which I was using up until a couple of years ago.

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