Monday, April 5, 2010

What Canadians Will Need To Know About The iPad

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This past Saturday's launch of Apple's iPad has Canadians asking where's ours.  Apple says that the iPad will be sold in Canada and other countries by the end of April even though they haven't set a date that iPads will be in stores in the Great White North.  Some would be iPad owners are questioning why reason for the delay getting the iPad to Canada.  Likely Apple reserved all the iPads from the first manufacturing run for the American launch. 

For Apple delaying the launching the iPad later in other countries than in the United States allows Apple to make 3G service agreements with cellular carriers that normally provide service to subscribers with iPhones.  In Canada, Apple will have to make agreements with Bell, Rogers and Bell.  In most of Canada, all three carriers will be compatible with the iPad but in Manitoba and Saskatchewan Rogers is the only carrier that will work with the iPad, MTS and Sasktel are not compatible with the iPad. 

One of the abilities that is much hyped by Apple is the e-reading capabilities with their own electronic book store.  Apple needs the three week delay to make agreements with non-American publishing companies to get their books onto the iPad, just like the Kindle before it.

Apple without a doubt will use the international launches of the iPad for marketing purposes to help spur a second wave of buying in the United States.  For what ever reason for delaying the launching iPad in Canada, Apple will benefit in some way.

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