Thursday, May 21, 2009

Save "Local" TV, They Can Save Themselves

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For the past couple of weeks CTV stations have been running ads promoting their savelocal.ctv.ca website. These ads and their web site are an attempt to create public support for a proposal from CTV and their competitor Canwest Global to charge a carriage fee to cable and satellite providers for the use of their signals. Cable and satellite providers have been very up front that any carriage fee would be passed directly onto subscribers.

Making cable subscribers pay for the same old analog signals that those using antennas will still get to use for free just creates an unfair subsidy. Subsidizing those who do not have access to cable or satellite tv service simply is not acceptable.

The broadcast networks claim that their situation is critical and the would be forced to shut down over the air stations. Their current "crisis" has come from using the same old business model from the time before cable TV came into people's homes in the 1970's. Running the same shows from NBC, CBS, ABC, and Fox simply won't cut it any more. There are many many shows that don't even get a chance to be seen on Canadian television. Maybe picking up some of those shows will give people a reason to tune in to their local CTV or Global stations.

Don't expect me to save CTV and Global from their outdated business practise, they can save themselves.

1 comment:

WindsorLive! said...

I agree with you 100% Bill! I say Boycott CTVglobemedia across the board. I am still upset over the CRTC allowing CTV to renew any of it's licenses after dumping our local "A" Channel in Windsor and others across Canada.