Wednesday, October 29, 2008
Microsoft faces a dilemma when it comes to the media that games are distribuited on. Currently Xbox 360 games are distribuited on DVD however at 8.7 GB on a dual layer DVD that means Microsoft's competitor Sony's Playstation 3 can already hold more six times the data because it uses BluRay technology which can store 50 GB on a game disc.
Microsoft backed HD-DVD a couple of years ago and got the short end of the stick. Microsoft needs a new option for distribution media for any future generations of Xbox consoles. Somehow selling games on up to 6 discs may not be the best option. The idea of switching discs during installation or during game play only brings only one word to mind, cumbersome. Microsoft may have the option of licensing Blu Ray from Sony but Microsoft has already ruled that out.
Microsoft could try to revive HD-DVD by buying the intellectual property for HD-DVD from Toshiba. This would give Microsoft higher capicity media to sell games for the Xbox 720. Another option would be some kind of read only flash memory. That may banish loading screens to the history books but would add to the overall cost of games. Pumping out games on discs only costs Microsoft about a dollar per copy. Going to a flash memory would cost at least 20 dollars per copy.
Microsoft could forgo distribution media altogether and sell games online only, which would work well for those customers with an upper tier cable broadband connection or a Verizon Fios connection but for those with a 1Mbps DSL downloading 20 or more gigabyte Xbox 720 game would be an overnight download. Not what Microsoft would want to offer to to customers who want to buy now and play now.
There would be another downside to the paid download to sell the games and that would be the resentment that would foster to the retailers who would be expected to sell Xbox 720 consoles. What incentive would Wal-Mart have to sell Xbox 720 consoles if they didn't have the games to sell with consoles.
There is another two to three years before the Xbox 720 hits store shelves the decicion that Microsoft makes on distribution media is critical. The wrong choice would help Microsoft lose the title of console game market leader back to Sony or even back to Nintendo.
Monday, October 27, 2008
Rogers/Fido: The honeymoon between Rogers and Apple hasen't even ended yet, while Rogers still sells Blackberries and Windows Mobile phones, it isn't very likely that Rogers will take on the most hyped competitor to the iPhone.
Bell: While Android would be an excellent opportunity to attract customers back from Rogers and the iPhone they haven't exactly carried the most trendy phones in a very long time. Bell's recent reputation of lame phones comes from carrying the same lineup as Sprint. If Sprint doesn't pony up the money to provide Google Android to subscribers then Bell won't ether.
Telus: Most of the time Telus carries the same phones offered by Verizon in the states, if Verizon gets the first CDMA Android phone then Telus will be the first Canadian carrier to offer it.
New Carrier (Yak,Videotron,etc.) Canada's new hopeful cell phone carriers will need a high profile type phone as a way to attract customers away from the established cell phone carriers. Billions spent on spectrum licenses and building networks will be need to be recovered. Will a Google Android phone help them, stay tuned.
Wednesday, October 15, 2008
Copyright reform will once again appear the expected son of C-61 is expected to be reintroduced but maybe not right away. With the growing economic challenges pandering to the music and movie industries with Canada's DMCA clone will take a back burner for a while.
Net Neutrality legislation won't come from the government side of the house, but it would be an excellent issue for the opposition parties to flex their muscle and show Canadians that they can work together.
Electing a minority government was probably the best thing to help make sure that these issues don't get swept under the rug.
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